We get asked all the time for book recommendations - so I finally gathered some of them here for you to paruse. If it's on this list, I read it, and got something meaningful from it. Enjoy! Mindset Stuff. Marketing. Like a Boss. Social Media. ...
I am not going to hold you in any suspense at all... The one app you NEED for your business NOW is: Buffer. You may already be using it, and if so, bravo! Skim the rest of this article and you might still learn something 🙂 If you're not already using Buffer, and you...
Yesterday, I saw a sign and I followed it. Not like a metaphoric sign, I didn’t hear the voice of god or anything… I literally saw this 'Chateau' sign and I followed the direction of the arrow. About 5 minutes later I was huffing and puffing [by the way months of...
When Facebook bought Instagram for $1 billion four years ago, we all wondered when the corporate slide into monetizing would begin... Business all had a minor freak-out when the announcement came in March, that like Facebook, our pages 'reach' in the Instagram feed...
Life is too short to spend a third of your waking life at a job you hate, or trying to please a boss who doesn’t appreciate you. If you love dogs and can’t imagine anything better than starting your own dog-centric business, here’s the top-ten reasons why your canine...
Any time we embark on a marketing campaign, it is essential to consider these 5 key questions: where can I find my potential customers? how can I connect with them? how will I convert them? how much will it cost me per conversion? how can I scale these...
"A brand does not begin or end with a logo and a sweet set of fonts and colors. Your brand is your voice." - Natalia Martinez, the Labs & Co. Brand. Oh how I love this word. I love how it looks, how it sounds, what it means. I love how brands stir us. Inspire us....
There has been one theme popping up a lot for me lately - with my bootcampers and clients and with my own mentors too... within the books that I find myself reading and amidst the soul-searching I've been doing in regards to what are, and how best do I share, my...
Throughout more than a decade of experience as a photographer, an entrepreneur, a consultant and as a consumer of business and marketing content... a few basic 'universal truths' have slowly crystalized in my mind. For years before I had named them, I was striving to...
