This content is for members only. Become a member now to get access to this and other awesome members-only content. My brain is just spinning and spinning. There's just too much. Nothing is working. I don't know where to start. I have so many ideas I just can't...
This month I've challenged #wwd members to read these agreements & sign the 30 Day Brand Builders Challenge. The primary reason I've set aside the month to focus on this mindset and behavior shift (for all of us, I'm doing it too!) is to act as a bit of a 'pattern...
The recent acquisition of chewy.com by PetSmart for over 3 billion dollars, has recently brought a lot of attention to the plight of the independent pet retail store. The loudest voices have been small pet retailers themselves who look at Chewy.com, who seem to have...
This past week everyone from Forbes to Mashable, CNBC to the LA Times has been scrambling to tell the story of Chewy.com - one of the fastest growing ecommerce sites on the planet who has just become the biggest ecommerce acquisition in history. I love stories like...
This is just a quick little guide to creating a free & easy Policy Page for your website. This is an important asset to have, not only to reference in case anyone asks, but also to limit your liability and protect you should any legal issues arise from the...
This content is for members only. Become a member now to get access to this and other awesome members-only content. I can't believe I finally get to write these words. I can't believe the time has finally come! I cannot be more excited to share my baby with...
10 Fast Marketing Hacks for Pet Brands If you’re like most petpreneurs, you constantly feel like there is never enough. Enough time, money, enough YOU to meet the demands of your business. I have been a petpreneur for over a decade… Trust me, I know the struggle is...
The Pets as Kids Revolution. What is the difference between a pet parent and a pet owner and what does it mean for your business and the future of the pet industry in Britain* *This article first appeared in the March 2017 issue of Pet Product Marketing - aimed at a...
This content is for members only. Become a member now to get access to this and other awesome members-only content. Just a quick one today to sum up our month of planning... I am sure you have been very busy this month getting your plans and content ideas and...
